Blush draping is the cheek contouring technique that took off in the ‘70s and ‘80s, courtesy of Cher’s makeup artist, Way Bandy, who used vivid cheek colours to sculpt and define the singer’s facial features. And the pretty, flushed makeup trend has featured on runways and red carpets ever since (see: Rihanna’s bumped-up metallic blusher at 2017’s Met Gala and Anna Sui’s pretty draped cloud blusher on the SS19 and SS22 runways).
But, it’s been given an update for 2022 with top makeup artists calling for a revised resurgence that softly blends blusher under eyes and up onto the temples for a more seamless and fresh-faced look.
Yara Shahidi is the latest celeb to jump on board with an ultry-perky, flushed skin look, created by makeup artist, Nikki Wolff, for her trip to Madrid. A bright coral shade was used on the apples of her cheeks and up around her brow bone and into her hair line for gorgeous summer skin.
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And unlike the hi-vis blush draping of the ‘80s, 2022’s twist sees softer shades like peach, apricot, coral and plum blended delicately to halo the eyes and cheekbones. In fact, under-eye draping using blusher has emerged as it’s own sub-technique.
Taking to TikTok, pro makeup artist and brand founder, Huda Kattan, revealed: “under-eye draping has become the new hottest thing for blush and here’s why.” She explained: “when you apply a blush just to the apples of the cheeks or even to the top of the cheekbones, it looks beautiful but the problem is, you don’t have a natural blend of blush. What happens is you have these isolated little areas of blush and then the area under your eyes gets really bright and stands out a little too much.”